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Committee workshops - Trademarks - Interpreting our IP Law: Disclaimers on Trademark Registrations and the Annulment of Registrations in Infringement Proceedings

Luciano de Souza Godoy – Perlman Vidigal Godoy Advogados
Lelio Denicoli Schmidt – Ariboni, Fabbri & Schmidt Sociedade de Advogados


Committee workshops - Software, Computer Law and Internet - Technological Developments and Legislative Challenges of the Last Two Decades – New Business Models of Corporations like Google and Spotify

Ieda Nogueira Dutra – Associate Corporate Counsel – Google
Renata Loyola – Senior Lawyer – Spotify


Committee workshops - Counter Infringement - 20 years of the Industrial Property Law (LPI) – Balance and Next Steps – Interdisciplinary Vision: State and Federal Judiciary and Advocacy

Wilson Pinheiro Jabur – Salusse Marangoni Advogados
Rafael Lacaz Amaral – Kasznar Leonardos Propriedade Intelectual


Committee workshops - Industrial Design - The Protection of Industrial Design over the 20 years of the Brazilian IP law

Lucas Gaiarsa – Gaiarsa Ferreira & Meyer Propriedade Intelectual


Committee workshops - Biotechnology - 20 years of the Industrial Property Law (LPI) and the Granting of Patents in the Biotechnology field in Brazil

Claudia Santos Magioli – Patent Commissioner – BPTO


Committee workshops - International Intellectual Property Law - Is TRIPs still Relevant? Bilateral Agreements and the Perspective of Forum Shifting for Intellectual Property

Maristella Basso – Maristella Basso Advogados


Committee workshops - Copyrights and Personality Rights - Audiovisual Market in Brazil

Ygor Valerio – Motion Picture Association América Latina


Committee workshops - Patents - The Latest Changes and Perspectives of Actions for Improvement in the Processing of Patent Cases

Eila Mota – Cargill Agrícola S/A
Milton Mori – Executive Director Inova Unicamp
Camila Raposo de Oliveira – Biolab Sanus Farmacê utica Ltda.


Committee workshops - Plant Varieties - Plant Variety Protection Law and the New Challenges – Where Are We Heading?

Silvia Van-Rooyen – Cultivar Protection Ltda


Committee workshops - Intellectual Proporty & Sports - Rio 2016 General Overview of the Rio 2016 Olympic and Paralympic Games?

Fernanda Cohin R. Magalhães – Chief Intellectual Property Counsel – Rio 2016 Organizing Committee for the Olympic Games and Paralympic Games


Committee workshops - Geographical Indications - The Development of Geographical Indications during the 20 years of the Industrial Property Law

Luiz Otávio Pimentel – President – BPTO
Hulda Oliveira Giesbrecht – Access Unit to Innovation and Technology – Sebrae (Brazilian Micro and Small – Business Support Service)


Committee workshops - Competition Law - 20 years of the Industrial Property Law: Overall balance and Next Steps: Competition Law and Industrial Property in Brazil

Paulo Marcos R. Brancher – Azevedo Sette Advogados


Committee workshops - Disput Resolution and Technology Transfer - 20 years of the Brazilian Industrial Property Law: Issues and Controversies and what could come next Regarding Dispute Resolutions and IP

Juliana L. B. Viegas


Plenary I - 20 years of the Brazilian Industrial Property Law – Legacy and Positive Results for Effective Protection of Industrial Property Rights

Luiz Otávio Pimentel – President – BPTO


Plenary II - Innovation Protection as an Effective Tool for Competitiveness in the Global Economic Environment

André Ferrarese – Director – National Association of Research and Development of Innovati ng Companies (ANPEI)
José Claudio Terra – Director of Innovation – SOCIEDADE BENEFICIENTE ISRAELITA BRASILEIRA - ALBERT EINSTEIN
Raphaella Gomes – Legal Manager – Raizen Energia
Tim Loomis – VP & Legal Counsel, Intellectual Property Policy – QUALCOMM Incorporated


Plenary III - Technology Transfer in the context of Incentives for Innovation

Sibelle de Andrade Silva – Coordinator of Intellectual Property – Brazilian Agricultural Research Corporatio n (Embrapa )
Ana Teresa So Oliveira Ballvé – BRASKEM


Plenary IV - Exclusion of Protection on Common Use Expressions – Experience in Brazil and around the World

Laura Hammel – IP Attaché for Mercosur, Guianas, and Suriname U.S. Consulate General
Maria del Pilar Troncoso – President – Asociación Interamericana de la Propiedad Intelectual - ASIPI


Panel 1 - The Preservation of Intangible Assets in the Scope of the Recovery and Bankruptcy Law

Marcos Chucralla Moherdaui Blasi – Legal Department – BM&FBOVESPA
Aires Vigo – Aires Vigo Advoga dos


Panel 2 - Measures for Expediting Patent Examination in Brazil and in other countries

Julio César Castelo Branco Reis Moreira – Patents Director – INPI | BPTO
Michael Wieser – Winter, Brandl, Furniss Polt Partnerschaft, Alemanha
Raj Acharya – Acharya, India
Rachel Pilloff – Hauptman Ham, LLP


Panel 3 - The IP and Regulatory Legislation and its Impact on Business Environment

Sinclair Davidson – RMIT University
José Carlos da Silva Neto – CERMOB Tecnologia Ltda


Panel 4 - The Increase of Piracy in Brazil: Consequences, Strategies & Solutions

Valéria de Aragão Sádio – Delegate of the Police Department for Repression of Crimes against Immaterial Property
Eduardo Ribeiro Augusto – President of the Piracy Control Committee of the Brazilian Bar Association (OAB) – Siqueira Castro Advogados


Panel 5 - Trademark Conflict vs. Geographical Indications and other related Prohibitions

Carlos Lima - Executive Director – Brazilian Cachaça Institute
Karlo Fonseca Tinoco – Bhering Advogados
Kelly Lissandra Bruch – Brazilian Wine Institute


Panel 6 - Legislative Proposals for Modification of the Brazilian Plant Variety Protection Law

Ivo Marcos Carraro – President – Brazilian Association of Vegetable Breeders – BRASPOV


Panel 7 - The New Legal Framework of the Law of Access to Biodiversity

Edson Souza – Bayer S/A
Diana de Mello Jungmann – 14 business Base de Inovação e Soluções Ltda


Panel 8 - Legislative Innovations and Practical Aspects of the Use of Mediation and Arbitration on IP Related Cases

Daniela Monteiro Gabbay – Graduation and Post-Graduation Professor São Paulo´s Law School | Getulio Vargas Foundation (FGV LAW SP)
Nathalia Mazzonetto – Müller Mazzonetto Sociedade de Advogados
Marc Lieberstein – Kilpatrick Townsend & Stockton LLP


Panel 9 - Compliance Management: Avoiding Misapplication of Intangible Assets

Josie Jardim – General Counsel and Compliance Director – GE Latin America
Daniel Sibille – Latin America Compliance Director – Oracle


Panel 10 - Civil Rights Framework for the Internet

Benny Spiewak – Zancaner, Costas, Bastos e Spiewak Advogados


Panel 11 - Streaming – The Extension of Copyright Protection in Public Sessions of Musical Works

Glória Braga – Executive Superintendent – ECAD
Henrique Fares Leite – Head of Label Relations Latin America - Deezer


Panel 12 - Biosimilars – Characteristics and Patentability

Morton Scheinberg – Hospital Israelita Albert Einstein
Gustavo de Freitas Morais – Dannemann Siemsen


Panel 13 - Design protection in view of the Popularization of 3D Printing

Bruna Castanheira de Freitas – Researcher – Rio de Janeiro Law School - Getulio Vargas Foundation
Jan Bernd Nordemann – Boehmert & Boehmert - Alemanha


Panel 14 - Sports: Broadcasting & Intellectual Property Rights

Helder Galvão – Olympic Games Committee Rio 2016
Fernanda T. Laender – Senior Counsel – Brasil Turner A Time Warner Company


Workshop 1 - Simulated Mediation of a Franchise Case (Part I)

Claudia Grosman – ABPI’s Mediation Board Director


Workshop 2 - Simulated Mediation of a Franchise Case (Part II)

Claudia Grosman – ABPI’s Mediation Board Director